With nearly 35,000 exhibitors at over 135 events covering 17 lines of business, Comexposium trade fairs and shows attract over 3 million visitors every year, of whom a third are from abroad.

Trade fairs and shows are important events for businesses which rate their cost-effectiveness as being the best, well ahead of direct marketing operations and media advertising. Trade fairs and shows are highly popular among exhibitors themselves, since they remain loyal (68% of exhibitors participate in an average of three shows a year).

Participating in a trade fair or show means choosing the most effective media to:

• promote your business,
• raise your profile,
• develop your networks, get to know them better and foster loyalty (clients, prospects, partners etc.)

Participating in a trade fair or show also means working with professionals in event organisation and marketing who help you to:

• define and quantify your exhibition aims (sales, canvassing, strengthening of commercial relations, launch of a new product, expanding into a new market, seeking or consolidating partnerships, raising your profile, gaining insights into a market, handling business intelligence, managing and mobilising your teams on site.),
• organise a plan of action to meet your goals and measure your results (studying your projects on a case-by-case basis, consulting and training tools for exhibitors, proposals for custom solutions etc.),
• optimise your exhibit at the event (tailored services, furnished stands, press and public relations, creative schemes and high-impact settings).

Participating in a trade fair or show is the right solution.

To find out more about our forthcoming events, view our show schedule.