The Retail Expert Club allows you to optimise your point of sale thanks to the individual advice provided by our 6 experts. Our services are completely free of charge and exclusively designed for retail directors and store managers, inviting you to take part in one-on-one meetings or group workshops on site at the trade shows.
Choosing the right start-up conditions, harmonising location with product offer or product offer with brand philosophy, improving your store’s performance… Over the past few editions, the WHO’S NEXT and PREMIERE CLASSE trade shows have set aside an exclusive area for buyers to meet and exchange ideas with experts in performance retail.
Either in individual appointments or group workshops, these specialists are on hand throughout the entire duration of the trade shows to assist and advise retailers. To ensure that all advice and information is tailor-made for you, buyers are encouraged to select an expert of their choice when validating their entry badge.
AREAS OF EXPERTISE
1- ESTABLISHMENT AND STORE OPENING EXPERTISE
Making sure that your strategy for property expansion and store (re)-opening is suited to your positioning.
Workshop: “Choose well, open well, and your store will do well.”
2- STORE IMAGE AND CUSTOMER EXPERIENCE / SERVICE EXPERTISE
Brand identity advice for your store: definition of your brand, implementation of your strategy and specialist staff training.
Workshop: “My location, my values, my customer.”
3- STORE CONCEPT AND LAYOUT EXPERTISE
Managing your store layout and the optimisation, creation and formation of your concept.
Workshop: “The concept shop at the service of your business.”
4- PERSONAL SHOPPING EXPERTISE
Expert advice in making and fitting ready-to-wear fashion and accessories, as well as product range consultancy.
5- BUYING AND MERCHANDISING EXPERTISE
Expertise in Europe and America for all buying and merchandising needs. Predict sales to a 90% degree of accuracy and learn to spot important retail performance indicators. The keys to success.
Workshop: “The right product at the right moment in the right quantity.”
6- DIGITAL STRATEGY AND FASHION E-COMMERCE EXPERTISE
Using digital expertise to develop and extend your store’s client base.
Workshop: “Bring together your online client base: Facebook and Instagram are your best shop windows”
More information on Who's next website
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